Samsung's Galaxy S7 and S7 Edge have gone on sale in the UK and elsewhere around the world including South Korea and the US. The company said pre-orders for the devices had been 'stronger than expected'
Samsung is hoping the new phones, which feature a 5.5 inch (14cm) wrap around screen in the S7 Edge and a 5.1 inch display in the S7, can revitalise its phone sales.
While the Galaxy S6 saw the company experience a surge in phone sales, it has faced increasing competition from cheaper devices like Motorolas Moto X Style and Huaweis Honor 7.
Samsung's Galaxy S7 and S7 Edge go on sale: Prices for the water resistant phones with 'always-on' displays start at £569
Samsung said it had experienced 'stronger than expected' pre-orders
The phones come with world's first dual-pixel sensors to take photos faster
Handsets also feature bigger batteries and an expandable memory slot
They are also water resistant up to 30 minutes in 5ft (1.5 metres) of water
It is one of the most eagerly awaited phone launches of the year and now Samsung's water resistant devices with 'always on' displays, the Galaxy S7 and S7 Edge, have officially gone on sale.
The South Korean technology giant said it had experienced 'stronger than expected' pre-orders for the new flagship devices.
Some customers who ordered early were expected to receive their new devices before the official sales launch today in South Korea, the US, the UK and other markets.
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